Full-cycle production without a film crew: prompting and references → shot generation → edit, sound and finish.
Retention-first editing for creators and brands: hook in the first second, pacing, word-level captions, SFX, platform-native formats.
My in-house role (5 months, 2026). Short-form ads for TikTok / Reels / Shorts: meme and skit formats, listicle hooks, before/after, unboxings and product demos — edited in CapCut with big dynamic captions, sound design and trend-native pacing. Plus AI-generated product scenes and brand intros for the same brand.
A series of Russian-language Reels for a lash master working with ZOLA brow & lash products. Real salon footage cut into process, ASMR, timer and product formats, plus AI-generated scenes with a consistent presenter for bigger, scroll-stopping hooks.
Ad concepts and product animations: static design brought to life with motion.
How I work
01
Brief & research
Goal, audience, and what is already working in your niche on TikTok and in the Meta Ad Library.
02
Hooks & script
Several hook options for the first 1–3 seconds and a tight structure for the rest.
03
Edit & AI scenes
Cut, captions, sound and music; AI-generated shots where filming isn't possible.
04
Variations & delivery
Hook variations for testing, formats for every platform, quick revisions.
About
1.5+ years in short-form content — freelance for bloggers, fitness trainers and small brands, then five months in-house, producing short-form ads every week for a consumer brand on the US market.